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Spain’s leading linguistic consultancy serving blue-chip companies and multinationals in Spain’s marketing and advertising industry is seeking a native English-speaking Project Manager to reinforce its core project coordination team. Successful candidates will report directly to the company’s management, based in Madrid, and will be responsible for coordinating linguistic resources and ensuring the highest quality multi-lingual creative communications for its clients.
Being able to speak more than one language opens people up to an array of amazing experiences. Spanish is the most spoken non-English language in the United States. And for those who speak both English and Spanish, it can sometimes be a frustrating process when you can't find the exact word you want in the language you need.
  • British accent triumphed in poll of 11,000 people's favourite in English
  • It was followed by American, Irish and Australian accents in global survey
  • French accent voted for by just 7.7% of people, coming in fifth place
Sacre bleu! French has lost its place as the language of love – to English.  A British accent was chosen as the most attractive by 26.7 per cent of people answering a global survey of 11,000 people in 24 cities - followed by American, Irish and Australian accents. French was chosen as the sexiest accent by just 7.7 per cent of respondents to Time Out’s Global Dating Survey, coming in at fifth place.
Four-letter words are all well and good, but they’re a bit tired, and lack that tinge of, well, sparkle. Isn’t it time you used something more spectacularly, historically offensive to demonstrate your shock, surprise, or resignation? Don’t you only deserve the best?
Signs at a cash machine at the new Tesco Express in Aberystwyth town centre say 'codiad am ddim'

Welsh speakers in Aberystwyth have been promised "free erections" at a new Tesco Express store.

A cash machine at the newly opened store in Aberystwyth town centre promises users a "codiad am ddim" which translates colloquially as "free erection".

A more appropriate wording would be "arian am ddim".

By Heidi Lorenzen It goes without saying that no marketing team wants to offend potential customers. Companies invest significant time and resources to ensure spot-on personalized sales and marketing content for target audiences. Marketing to global audiences without localizing content, though, is dangerous to your efforts and perhaps even to your brand’s reputation; not only are you missing an opportunity to engage with personalized content, there’s a chance you’re actually offending your target audience without even realizing it. Localization of content is critical for engaging audiences outside company headquarters because it represents marketing personalization in its purest form. Effective localization is, in fact, one of the easiest paths for increasing revenue.
Aug 27, 2014 1:23 PM  By Money may make the world go round, but the world likes to spend that money with businesses that speak their language. Research from Common Sense Advisory found that 56.2 percent of consumers consider in-language information more important than price when making purchasing decisions. With the holiday sales season quickly approaching, it’s the perfect time to examine whether your company is effectively reaching its total addressable market with native, high-quality multilingual content that reflects the way your customers live, act and speak. If you aren’t, now is the time for action. And, if you think it’s impossible to “go global” before the holiday season, think again.
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