WHAT WE DO

MOVE OVER MACHINES. WE ARE H2H
(HUMAN2HUMAN)

Virtua builds reputations. Virtua shifts perceptions. Virtua strengthens brands. Virtua promotes credible persuasion. Virtua influences online behaviour. Virtua maximises impact. Virtua reinforces competitiveness. Virtua creates meaningful brand-customer relationships. Virtua does all of this in multiple languages. Virtua is global. Virtua is local. We are Virtua.

We optimise content and messages to enhance online and offline presence, competitive edge and global and local reputation, with content created by people for people.

WHO WE ARE

WE ARE (MARCOMS) FAMILY

Over the years, Virtua has put a great deal of effort into finding and nurturing the best project coordinators, writers, translators and interpreters in the market, sensitive to the demands and idiosyncrasies of today’s integrated marketing communications landscape and who love working across business sectors (never a dull day). Because at Virtua we like to feel we actually make a difference in our clients’ brand communications in other languages.

Spearheaded by a group of industry professionals and supported by a seasoned team of multi-talented writers and translators across the world, Virtua partners with leading local and international brands.

SPECIAL SERVICES

GLOBALIZATION

Virtua is the preferred partner of top international marketers and brand hubs that need to ensure that the adaptations of their creative messages and brand content maintain the relevance and differentiation of the original creative idea, respect the brand’s voice, build on its essence, maximise its impact and are culturally sensitive when addressing international audiences.

LOCALISATION

Virtua localizes international and national campaigns to ensure that all communication in Spanish, Catalan, Basque, Galician and Valencian is as effective as its original version.

TRANSCREATION

Another area of expertise in Virtua is script adaptation for television, film and advertising in different language combinations for creative departments, producers, directors and screenwriters who want to broadcast in Spain and abroad or participate in international film and advertising festivals and events.

Virtua also offers original creative and technical writing in English and can work directly from a client’s briefing or conceptual guidelines.

DOCUMENTATION

Our understanding and mastery of specific industry terminology as well as our immediate capacity to interpret our clients’ ideas and proposals guarantees that the fruit of all that hard work is conveyed in the best possible manner in any international forum and on time. Each job is the result of a demanding process of hard work, thought and analysis that showcases the company’s technical capacity and contributes to how it is perceived in the market. We make sure it stays that way.

Case studies – Briefs – Marketing Plan – Business plan – Strategic and creative presentations – Media strategies – Research reports – Brand Style Guides – Press calls, conferences, and kits – Agency Credentials presentations – Legal contracts – Corporate reports and manuals.